Since the beginning, trees have furnished us with two of life’s essentials, food and oxygen. As we evolved, they provided additional necessities such as shelter, medicine, and tools. Today, their value continues to increase and more benefits of trees are being discovered as their role expands to satisfy the needs created by our modern lifestyles. But even so, unfortunately, people put a better price on money and to make room for our concrete buildings,to expand ourselves, by cutting them without remorse and without even looking back for a second. An essential question is being raised: What are we going to tell our future generation? Sorry we left you with a mess of a planet?

We came across a very promising project, put together by Pequeno Editor called The Tree Book Tree. This children’s book publishing company in Argentina, partnered with FCB Buenos Aires, wants to return to nature what it took from it: wood. The Tree Book Tree program produces beautiful children’s books that can grow into trees

It’s a charming picture book aimed for 8 to 12-year-olds (and appropriate for adults), titled Mi Papá Estuvo en la Selva (My Father Was In the Jungle), written and illustrated by Gusti and Anne Decis. A boy narrates the story of his father’s adventures in an Ecuadorian jungle. Based on a real story, the tale should inspire readers to consider the destruction of natural habitats and preserving the life around them.

The picture book is made out of acid-free paper, silk-screened and printed with ecological ink, and hand-stitched and bound. Jacaranda seeds are carefully sown into the pages to help it grow. In Argentina, bookstores display the picture book planted and germinating in store windows.

Tree Book Tree is clever and beautiful. It wants to inform young readers about the ecological impact of their books, and restart the cycle of growth. The paper comes from trees, which can be replanted by the book itself. Although likely not sustainable as a widespread solution for future books, children (and adults) will be delighted by this elegant reminder of how the production of books impact the environment. And, it should be a wonderful experience for children to watch the picture book they planted sprout into a full-sized tree. As the campaign suggested: “Trees and children can grow together.”

You can read and then plant it yourselves for only $115 . If this book isn’t persuasive enough to start considering how the things we use affect the earth, especially when it’s so beautifully done, just look around.

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the tree book tree

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